Published Monday, August 18, 2025 by Al Iverson. Click here to subscribe.

 
Hey, friend! It's that time again! Here's what's happening in the world of email deliverability as found on Al Iverson's Spam Resource. Thanks for reading!

BTW, if you're looking for something with more of an email security/auth/exploits vibe, I also publish a monly Linkedin newsletter for Valimail, called the Valimail Community Digest. Check it out here.
 
Does Spamhaus matter in 2025?
Short answer: Yes. Longer answer: Still yes, and here's why. Spamhaus. If you're in the business of sending email, you've probably heard the name. Maybe not as much lately. But that doesn't mean you can ignore them. Right now, email senders are heads-down trying to get their SPF, DKIM, ... read more
Artificial Intelligence: Failures and Future Impact on Deliverability
I've been thinking about the intersection of A.I. and email, especially in the context of spam filtering, sender reputation, and authentication. Why? Because people ask about it a lot. People really want to know how A.I. will impact their business model, their marketing efforts. read more
Bye bye, AOL dialup
Did you know that AOL still provided dialup internet access? Me, neither. But, doesn't matter, as it goes away, as of September 30, 2025. AOL's even got a help article with details. I'll quote it here, in case it later vanishes. It says: ... read more
Friday Fun: Planet Patrol: Play At Your Own Risk
It's so very 1982. It's electro, funk, and freestyle. It's got an 808. It's got a beat from a leftover, unused track, from prior production sessions for an Afrika Bambaataa album. It stands alone, well, as a groove that gets you on the dance floor, and somebody new samples it every few years. read more
10 Simple List-Building Tips
A bonus article from the archives (Wednesday, January 20, 2016)
Here are ten simple list building tests that I keep in my pocket, to share with folks when they ask. Some are better than others, but most of them are easy, no-brainer things that anybody running a site trying to build a list of subscribers should be doing. 1. Require registration for site access for special bonus content. read more
And that's all for now! Thanks for reading.

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Mailing address: 1522 W Jarvis Ave, Chicago IL 60626. I am not a lawyer and this is not legal advice. Duh. All opinions are mine alone and do not necessarily represent the views of any group, company, organization or other person.