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Spam Resource: All Things Deliverability
Published Monday, January 06, 2025. Click here to subscribe.

 
Hey, friend! It's that time again! Here's what's happening in the world of email deliverability as found on Al Iverson's Spam Resource. Thanks for reading and I wish you a happy and healthy 2025!
 
2024: The Year in Review: Top 5 posts from 2024
Wow! Spam Resource content has been viewed around 670,000 times in the past 12 months, according to my very simplistic Blogger tracking. Thank you all for helping to make that happen! And when it comes to which content was most popular last year, let us start here: Here are the top five most read posts that were published on the blog in 2024. read more
2025: Looking forward to the year ahead
Here are my predictions for what I think the deliverability landscape will look like in 2025. People always ask for these types of predictions and no matter what we think, they either never fully come true or there are surprises coming that we didn't expect. But here are a few things that I do think are on the horizon. So, here we go. read more
2024: The Year in Review: Even more things that happened in 2024
It's time for yet another walk down memory lane! This time around I just wanted to quickly recap a few of the important things that happened in the world of deliverability in 2024. DMARC got important. It was already necessary to help protect email domains against phishing and spoofing, but when Yahoo and Google ... read more
2024: The Year in Review: A different top 5 from 2024
Here's more context related to what folks were reading on the Spam Resource blog in 2024. This top five is a bit different -- the previous post highlighted the top five most read things I published in 2024. This list is, instead, the top five most viewed posts from 2024, but they these posts were published sometime prior to 2024. read more
Event Alert: Don't Miss Inbox Expo 2025
Inbox Expo is back, and they're bringing the excitement to Austin TX, May 21-23. Known as one of the top events in the email marketing world, Inbox Expo 2025 is where email pros, entrepreneurs, and experts will come together to share real-world strategies, innovative solutions, and a love for all things email marketing. read more
What IP address sent me that email message?
A bonus article from the archives (Monday, August 10, 2020)
Every email server has an IP address. It's sort of like the phone number for a server. It's often a stable identifier. Each IP address traces back to a company who owns a particular "network" or "block" of IP addresses. The IP address likely also references a domain name that may be the email platform, or may reference the brand that is emailing ... read more
And that's all for now! Thanks for reading.


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Mailing address: 1522 W Jarvis Ave, Chicago IL 60626. I am not a lawyer and this is not legal advice. Duh. All opinions are mine alone and do not necessarily represent the views of any group, company, organization or other person.